Linktree, a launchpad for content managing, has raised $110 million in an equity funding round led by Index Ventures and Coatue Management, TechCrunch has learned. Other investors like AirTree Ventures, Insight Partners, and Greenoaks also participated in the funding, bringing Linktree's valuation to $1.3 billion.
Founded in 2016, Linktree is basically a tool that allows creators to bring all social media in one place by sharing multiple links. Linktree CEO Alex Zaccaria says such a high valuation may be due to the fact that Linktree was the first platform to solve the problem of multi-platform management.
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Today, Linktree has over 24 million users now with big names such as Selena Gomez, TikTok and Major League Baseball. The latest funding comes with a sharp rise in signups, bringing up to 40,000 new users per day.
Although it remains unclear how exactly Linktree plans to use the proceeds, the platform plans to start taking a cut of 0.5% per each paid subscription, which brings more customization and monetization tools.