The Associated Press will sell its award-winning photos in the form of non-fungible tokens (NFTs) through its own marketplace. According to an announcement, the first NFT auction is set to debut on Monday, January 31.
The AP NFT Marketplace, built by blockchain technology provider Xooa, will feature photos by AP photojournalists. The news agency will also sell Pulitzer Prize-winning images as digital collectibles. All the NFTs will be based on Polygon, Ethereum-compatible layer two solution.
Dwayne Desaulniers, AP Director of Blockchain and Data Licensing, says the agency is proud to offer tokenized pieces to a "fast-growing global audience of photography NFT collectors." Users will be able to buy the NFTs with credit cards and cryptocurrencies via MetaMask and other providers.