Cryptocurrency exchange Coinbase is going to produce an animated interactive trilogy about Bored Apes. The initiative — led by Coinbase's new media arm and William Swann — will tie into the launch of Coinbase’s upcoming NFT marketplace, CoinDesk reports.

As per the report, the first part of the trilogy called "The Degen Trilogy" will debut at NFT.NYC in June this year. The owners of Bored Apes tokens can already submit their NFTs for consideration as characters in the movie. In an interview with the news outlet, Swann characterized the initiative as a "love letter" to the NFT technology:

You can think of this as a love letter to the NFT tech that has provided so much creative liberation for artists. We really look to [Bored Apes] as sort of our North Star in the NFT space. They've created such a massive and engaging community.

Once the movies will be released, Coinbase reportedly plans to "gate" them on its website, making them available only to those who have a trading account. While no specific timeline was revealed, Swann noted that the movies will also tie into Coinbase's upcoming NFT marketplace, which is expected to be released "very very soon."

Old friends

For Bored Apes, indirect ties with Coinbase are stronger than they might seem at first glance. For example, recently Yuga Labs raised $450 million at a $4 billion valuation in a funding round led by Andreessen Horowitz (a16z), a venture capital firm in Silicon Valley, California, which indirectly came under Jack Dorsey's fire earlier this year over its Web3-focused efforts to become a monopolist.

Besides Yuga Labs, the Silicon Valley-based VC giant also backed ApeCoin, an ERC-20 governance and utility token used to empower the Bored Apes ecosystem. According to reports, VCs that backed ApeCoin received large chunks of money as the project said on its official website it will airdrop 14% of the token's supply to "Launch Contributors." While the list of these contributors remains undisclosed, reports say that a16z and Animoca Brands were among those who received coins in exchange for assisting with "overall DAO governance design."

Moreover, founded in 2012, Coinbase also raised $25 million in a Series B round led by a16z. In August 2020, the exchange even named Marc Andreessen, the Co-Founder of 16z, to its board of directors.

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